Production

Local area

In our area, the use of hazelnuts dates back to the 1800s, a period that saw the invention of gianduia chocolate and the gianduiotto itself. In 1806, Napoleon, following the war against England, imposed a blockade on imports from that country, including cocoa, making it almost unobtainable and prohibitively expensive. 

Turin's master pastry chefs began blending the little remaining cocoa with Nocciola Tonda Gentile Trilobata (a particular variety of hazelnut); it was the invention of a new product called Gianduja.

It was then around 1930 that hazelnut cultivation became widespread in the Langhe.